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How to Generate Network Marketing Leads

[ 0 ] May 2, 2010 |

Network Marketing Leads

When people work in a business where finding new clients will make the difference between success and failure, you would think that those people would constantly work on getting new leads. This isn’t always the case, though.

The thought of running a business and making money is where they put their focus. They have a circle of others they know want to join in and that’s what they concentrate on. Bringing in just that tight inner circle.

What happens when everyone in that circle jumps onboard? When your network ends, if you don’t generate new network marketing leads, you’ve effectively just shut down your business. Without new leads, your business and income will grow stagnant. Before you get into network marketing, know how to get those prospective clients on an ongoing basis.

There are many ways to find new network marketing leads, but one of the fastest and easiest ways is by using the Internet. The first step you need to implement is to have a place people can find your product or information. You need a website.

There are some network marketing companies that will either give you the website or help you create it. If you choose to go with the company offered website, will it be the same as the others offering the same product? You may want a website that’s unique and if the company is okay with that, go for it.

Even if you’re on your own, setting up a website isn’t difficult, even for complete newcomers to technology. When you create the home page of your website (commonly called a landing page), you want to make it as attractive as possible and ensure that it has a call to action.

In return, you give them something they need – a resolution, a way for them to find out what they need to know. In order to get that information, they give you their contact information. When they do this, a warm lead has just been created.

To get these leads, you have to know how to make sure it’s your website they come to. You brand the name of it for people to find. You attract indexing spiders from Google using a blog and you share information about your business and interact with possible clients who find you by typing keywords into search engines – the same words you’ve strategically used in your blog post title and content.

You brand yourself using social media networks like Squidoo, Hub Pages and Twitter. What do you brand yourself as? The expert in your niche. It doesn’t mean you have to know more than everybody – just that you know enough to help others. On each and every web 2.0 page you generate, have a marketing funnel ready to absorb new leads by giving them some sort of freebie in exchange for their name and email address.

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