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The Multi Level Marketing List

[ 0 ] April 5, 2010 |

A Must Have for Marketers –
The Multi Level Marketing List

Magnetic SponsoringFor the online entrepreneur, lists should be created for a targeted niche group. Lists that are too broad don’t pull in business as well. They need to be laser focused. Who is interested in the product or information? If you can’t easily answer that question, then you don’t know who your target audience is.

Until you do know and can define them, don’t go any further. Marketing to someone who lives in a penthouse suite varies greatly from marketing geared toward someone who is struggling to pay rent on an efficiency apartment. Know your potential customer – what industry they’re in, their average yearly earnings and whether they’re male or female.

You can build a list of your own by having people sign up on your website or you can buy pre-made lists. If you choose to buy lists, be aware that some of those lists (certainly not all of them) are not target specific and will offer a married grandmother of seven the same choices in products or services it would to a young bachelor fresh out of college.

If you do fork over money for a pre-made list, make sure you get the quality that you’re willing to pay for. You’ll obviously pay more for highly targeted lists that have been screened for a certain demographic or that have been pre-qualified to a specific opportunity.

To build a multi level marketing list, give away information. It sounds backwards, doesn’t it? You’re in marketing to make money, not give stuff away. How do you get people to buy what you want to sell? You give them something that gets their attention – something that captures their interest.

For example, if you’re in the business of selling real estate information to agents, you might offer a free ecourse or report on how to get the homebuyer off the fence to sign the contract.

If there’s one thing that interests agents, it’s turning a waffling client into a buyer. Whoever your audience is, know their needs and pony up the solutions.

On your website, always leave them wanting more. Give them a way to sign up for the information they want. Once they sign up for your list or newsletter or whatever it is you’re offering, you can contact them again.

To cut down on the workload, you can use an automated response system known as an autoresponder, but make the response sound personal.

Building a multi level marketing list might take some time to go from a handful of interested people to thousands, but it will happen as long as you’re offering to meet the needs the visitors have.

Magnetic Sponsoring is a “plug n play”, ready to go now, pre-designed MLM list builder in a box.

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